Aaker David A <br/><br/>
Marketing Research 

 - 10th Ed. 
 - New Delhi  "Wiley India Pvt. Ltd., New Delhi"  2012 
 - 701 
<br/><br/>
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>9788126531189 
<br/><br/><label>Dewey Class. No.: </label>658.83  / AAK/KUM