TY  - BOOK
AU  - Jha S M
TI  - Services Marketing
SN  - 9789350513309
U1  - 658.8 
PY  - 2017///
CY  - Mumbai
PB  - Himalaya Publishing House
KW  - Services Marketing
KW  -  Hospital Marketing
KW  -  Hotel Marketing
KW  -  Insurance Marketing
KW  -  Retail Marketing
KW  -  Total Quality Management
KW  -  Tourism Marketing
KW  -  Transport Marketing
KW  - Portfolio Services Marketing
N1  - 2018-10-25
ER  -