Cravens David W <br/><br/>
Marketing Management 

 -  "A.I.T.B.S Publishers And Distributors, New  Delhi"  2002 
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>8185386927 
<br/><br/><label>Dewey Class. No.: </label>658.8  / CRA/HIL