Ferrell O C <br/><br/>
Marketing Strategy 

 - 3rd Ed. 
 -  "Thomson, South-Western"  2005 
 - 628 
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>8131501981 
<br/><br/><label>Dewey Class. No.: </label>658.802  / FER/HAR