Rekha M P <br/><br/>
Marketing Management 

 - Mumbai  Himalaya Publishing House  2017 
 - 214 
<br/><br/>
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>9789352991006 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Subjects--Facted Index Terms: </label><br/> Customer Relationship Management<br/> Marketing Environment<br/> Segmentation and Customer Behaviour<br/>Marketing Mix
<br/><br/><label>Dewey Class. No.: </label>658.8  / REK/VIB