Crawford C Merle <br/><br/>
New Products Management 

 - 6th Ed.  
 -  IRWIN McGraw-Hill  2000 
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>0070275521 
<br/><br/><label>Dewey Class. No.: </label>658.575  / CRA/BEN