TY  - BOOK
AU  - Govindarajan Vijay
AU  - Trimble Chris
TI  - The Other Side of Innovation
SN  - 9781422166963
U1  - 658.4063 
PY  - 2010///
PB  - Harvard Business Review Press
KW  - Innovation
KW  -  Industrial Management
KW  -  Management
KW  -  Strategic Planning
KW  - Technological Innovations
N1  - 2016-10-07
ER  -