Kotler Philip <br/><br/>
Marketing Management 

 - 12th Ed. 
 -  "Pearson Education, Delhi"  2006 
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>9788129711199 
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT/KEL