TY  - BOOK
AU  - Grewal Dhruv
AU  - Levy Michael
TI  - Marketing
SN  - 9789352606306
U1  - 658.8 
CY  - Chennai
PB  - McGraw-Hill Education India Pvt. Ltd.
KW  - Marketing
KW  -  Targeting the Marketplace
KW  -  Understanding the Merket Place
KW  -  Value Capture
KW  -  Value Communication
KW  -  Value Creation
KW  - Assessin the Marketplace
N1  - 2018-10-25
ER  -