Loudon David L. <br/><br/>
Consumer Behavior 

 - New Delhi  Tata McGraw-Hill Education Pvt Ltd  2010 
 - 788 
<br/><br/>
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>9780070473812 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behavior
<br/><br/><label>Subjects--Facted Index Terms: </label><br/> Attitudes<br/> Consumerism<br/> Family<br/> Social Class<br/>Motivation and Involvement<br/>Subcultures
<br/><br/><label>Dewey Class. No.: </label>658.8342  / LOU/BIT