TY  - BOOK
AU  - Cohen William A.
TI  - Drucker on Marketing
SN  - 9780071778626
U1  - 658.8 
PY  - 2013///
PB  - Mcgraw Hill
KW  - Marketing Management
KW  -  Entrepreneurship
KW  -  Innovation
KW  -  Marketing Strategy
KW  -  New Product
KW  - Marketing
N1  - 2017-11-21
ER  -