Parameswaran M G <br/><br/>
Fcb-ulka Brand Building Advertising 

 -  Tata McGraw-Hill Publishing  2002 
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>0070474265 
<br/><br/><label>Dewey Class. No.: </label>658.827  / PAR