Ketchum David <br/><br/>
Big M Little M Marketing 

 -  "John Wiley & Sons, New York"  2003 
 - 220 
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>0471479233 
<br/><br/><label>Dewey Class. No.: </label>658.8  / KET