TY  - BOOK
AU  - Kumar Alok
AU  - Sharma Rakesh
TI  - Customer Relationship Management
SN  - 9788177226225
U1  - 658.812 
PY  - 2015///
CY  - New Delhi
PB  - Biztantra
KW  - Customer Relationship Management
KW  -  Cases
KW  -  Consumer Research
KW  -  Technology and Customer Relationship
KW  - CRM Measurements
N1  - 2016-07-30
ER  -