Jugenheimer Donald W <br/><br/>
Advertising And Public Relations Research 

 - 2nd Ed. 
 - London  "Routledge Taylor & Francis Group, New York"  2017 
 - 367 
<br/><br/>
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>9781138998346 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Advertising and Public Relations Research<br/>Qualitative Research<br/>Quantitative Research
<br/><br/><label>Dewey Class. No.: </label>659.072  / JUG/BRA