TY  - BOOK
AU  - Sarin Sharad
TI  - Business Marketing
SN  - 9781259026614
U1  - 658.8 
PY  - 2013///
CY  - New Delhi
PB  - McGraw Hill Education India Pvt Ltd
KW  - Marketing
KW  -  Channel Management
KW  -  Organisational Customer and Buying Behaviour
KW  -  Organisational Markets of ndia
KW  -  Price and Pricing
KW  -  Product Strategy
KW  -  Strategic Brand Management
KW  - Business Marketing Management
N1  - 2018-10-25
ER  -