TY  - BOOK
AU  - Havaldar Krishna K
TI  - Business Marketing
SN  - 9781259097966
U1  - 658.8 
PY  - 2015///
CY  - New Delhi
PB  - McGraw Hill Education India Pvt Ltd
KW  - Marketing
KW  -  Business Marketing Communications
KW  -  Integrated Cases
KW  -  Product and Brand Strategy
KW  - Buyer-Seller Relationship
ER  -