Sirgy M <br/><br/>
Integrated Marketing Communications 

 -  Cenage Learning, New Delhi  2001 
 - 362 
<br/><br/>
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>9788131506547 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communications
<br/><br/><label>Dewey Class. No.: </label>658.802  / SIR/RAH