Jha S. M. Bank Marketing - Himalay Publishinig House 2011 - 379 ENGLISH ISBN: 9789350249093 Subjects--Topical Terms: Marketing Subjects--Facted Index Terms: E-BankingFuture MarketingMarket Segmentation for BanksMarketing PlanningMarketing StrategyPlace StrategyPricing Strategy Dewey Class. No.: 658.811 / JHA