Kumar Arun <br/><br/>
Marketing Management 

 - 2nd ed. 
 -  Vikas publishing House Private Limited, New Delhi  2011 
 - 941 
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>9788125942597 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / KUM/MEE