Kotler Philip <br/><br/>
Marketing Management 

 -  Prentice Hall Of India Private Limited, New Delhi  2006 
 - 120 
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>8120327993 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT/KEL