TY  - BOOK
AU  - CHINMAY GOVIND MHATRE (SFMMS1618-0018)
TI  - Effectiveness of Mahindra KUV100 Advertising Campaign on Consumer Behavior
PY  - 2018///
PB  - St. Francis Institute of Management and Research, Mumbai
KW  - MAR-SPL
KW  - Advertising,Consumer Behavior
ER  -