Branding Effects on Purchase of Mobile Phones (Record no. 8152)

MARC details
000 -LEADER
fixed length control field 00355nam a2200121Ia 4500
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bipin Michael Dcosta (SFMMM2015180001)
245 ## - TITLE STATEMENT
Title Branding Effects on Purchase of Mobile Phones
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. St Francis Institute of Management and Research, Mumbai
Date of publication, distribution, etc. MMM/2018
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MAR
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Branding, Mobile Phones
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Project Report
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Inventory number Barcode Date last seen Price effective from Koha item type
      Not for Issue Part time MFM MMM Project Report     06/18/2018 18/Jun/2018 PT0227 01/08/2021 01/08/2021 Project Report