Influence of Advertising on Consumer Brand Preference with reference to Mumbai City (Record no. 7370)

MARC details
000 -LEADER
fixed length control field 00417nam a2200133Ia 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number SUM/2020/MAR/PG0808
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SELVAKUMAR SHIVAKUMAR KARUNEEGAR
245 ## - TITLE STATEMENT
Title Influence of Advertising on Consumer Brand Preference with reference to Mumbai City
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. St Francis Institute of Management and Research, Mumbai
Place of publication, distribution, etc. Mumbai
Date of publication, distribution, etc. SUM/2020
502 ## - DISSERTATION NOTE
Year degree granted 2019-2021
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MAR
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Project Report
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
      Not for Issue PGDM Project Report     SFIMAR   SUM/2020/MAR/PG0808 PG0808 01/08/2021 01/08/2021 Project Report