Evolution of Brand Loyalty in the Digital Age (Record no. 41209)

MARC details
000 -LEADER
fixed length control field 00515nam a22001457a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250619b |||||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number WIN/2024/MAR-SPE/PG1568
245 ## - TITLE STATEMENT
Title Evolution of Brand Loyalty in the Digital Age
Remainder of title Investigate How Digital Channels are Reshaping Traditional Concepts of Brand Loyalty
Statement of responsibility Yash Patil
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc Mumbai
Name of publisher, distributor, etc SFIMAR
Date of publication, distribution, etc. WIN/2025
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MAR-SPE
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Evolution of Brand Loyalty in the Digital Age
720 ## - ADDED ENTRY--UNCONTROLLED NAME
Name Ashley Sequeira
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Project Report
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Koha normalized classification for sorting Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Date acquired Koha issues (times borrowed) Piece designation (barcode) Koha date last seen Price effective from Koha item type
    Dewey Decimal Classification   WIN_2024_000000000000000_MARSPE_PG1568   PGDM St. Francis Institute of Management and Research St. Francis Institute of Management and Research 06/19/2025   PG1568 06/19/2025 06/19/2025 Project Report