Study the Impact of user generated content on Brand Perception and Engagement (Record no. 39558)

MARC details
000 -LEADER
fixed length control field 00470nam a22001457a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240712b |||||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number WIN/2024/MAR-GEN/PG1456
245 ## - TITLE STATEMENT
Title Study the Impact of user generated content on Brand Perception and Engagement
Statement of responsibility Prajukta Sarkar
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc Mumbai
Name of publisher, distributor, etc SFIMAR
Date of publication, distribution, etc. WIN/2024
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MAR-GEN
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand Perception
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element User Generated Content
720 ## - ADDED ENTRY--UNCONTROLLED NAME
Name Prof Ashley Sequeira
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Project Report
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
-- 3797
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
-- 3798
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Koha normalized classification for sorting Not for loan Koha collection Koha itemnumber Location (home branch) Sublocation or collection (holding branch) Date acquired Koha issues (times borrowed) Piece designation (barcode) Koha date last seen Price effective from Koha item type
    Dewey Decimal Classification   WIN_2024_000000000000000_MARGEN_PG1456   PGDM Project Report 78826 St. Francis Institute of Management and Research St. Francis Institute of Management and Research 07/12/2024   PG1456 07/12/2024 07/12/2024 Project Report