Services Marketing (Record no. 38111)

MARC details
000 -LEADER
fixed length control field 00544nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230410b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070700994
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml Valarie A.
245 ## - TITLE STATEMENT
Title Services Marketing
Remainder of title Integrating Customer Focus Across the Firm
250 ## - Edition
Edition 5th Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Tata McGraw Hill Education Pvt. Ltd.
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Extent 763
Other physical details Paperback
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Services Marketing
700 ## - ADDITIONAL AUTHORS
Personal name Bitner Mary Jo
-- Gremler Dwayne D.
-- Pandit Ajay
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
100 ## - MAIN ENTRY--PERSONAL NAME
-- 2333
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
-- 2334
700 ## - ADDITIONAL AUTHORS
-- 2335
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Koha normalized classification for sorting Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Date acquired Piece designation (barcode) Koha date last seen Price effective from Koha item type Public note
    Dewey Decimal Classification   658_800000000000000_ZEI_BIT   PGDM St. Francis Institute of Management and Research St. Francis Institute of Management and Research 06/26/2023 D02368 04/10/2023 04/10/2023 Book Location I 3.4