Service Marketing (Record no. 38110)

MARC details
000 -LEADER
fixed length control field 00554nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230410b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788185989563
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rampal M. K.
245 ## - TITLE STATEMENT
Title Service Marketing
Remainder of title Concepts Applications and Cases
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Himalaya Publishing House
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent 615
Other physical details Paperback
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Service Quality
-- Service Marketing Triangle
-- Customer Focus
-- Non-Business Marketing
700 ## - ADDITIONAL AUTHORS
Personal name Gupta S. L.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
100 ## - MAIN ENTRY--PERSONAL NAME
-- 2330
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
-- 2331
700 ## - ADDITIONAL AUTHORS
-- 2332
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Koha normalized classification for sorting Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Date acquired Inventory Details Piece designation (barcode) Koha date last seen Price effective from Koha item type Public note
    Dewey Decimal Classification   658_800000000000000_RAM_GUP   PGDM St. Francis Institute of Management and Research St. Francis Institute of Management and Research 04/10/2023 2023-04-10 D02369 04/10/2023 04/10/2023 Book Location I 3.3