Study on Effectiveness of Viral Marketing On Brand Image of FMCG Companies (Record no. 38053)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00434nam a22001337a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230403b |||||||| |||| 00| 0 eng d |
| 022 ## - INTERNATIONAL STANDARD SERIAL NUMBER | |
| International Standard Serial Number | WIN/2020/MAR-SPE/PG1195 |
| 245 ## - TITLE STATEMENT | |
| Title | Study on Effectiveness of Viral Marketing On Brand Image of FMCG Companies |
| Remainder of title | Alankruta Srideshpande |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc | Mumbai |
| Name of publisher, distributor, etc | SFIMAR |
| Date of publication, distribution, etc. | WIN/2020 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Viral Marketing |
| 654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
| Focus term | FMCG Companies |
| 720 ## - ADDED ENTRY--UNCONTROLLED NAME | |
| Name | Prof. Jestin Johnny |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Project Report |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 2250 |
No items available.