Foundations of Marketing Theory (Record no. 37865)

MARC details
000 -LEADER
fixed length control field 00529nam a22001577a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230317b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120322400
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hunt Shelby D.
245 ## - TITLE STATEMENT
Title Foundations of Marketing Theory
Remainder of title Toward a General Theory of Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Prentice Hall of India Pvt Ltd
Date of publication, distribution, etc 2003
300 ## - PHYSICAL DESCRIPTION
Extent 323
Other physical details Paperback
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Marketing Theory
-- Morphology of Explanation
-- Scientific Laws
-- Marketing Disciplne
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
100 ## - MAIN ENTRY--PERSONAL NAME
-- 1974
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Koha normalized classification for sorting Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Date acquired Inventory Details Piece designation (barcode) Koha date last seen Price effective from Koha item type Public note
    Dewey Decimal Classification   658_800100000000000_HUN   PGDM St. Francis Institute of Management and Research St. Francis Institute of Management and Research 03/17/2023 2023-03-17 D02143 03/17/2023 03/17/2023 Book Location I 3.4