A Study of Latest Trends in Indian Rural Market Scenario (Record no. 37524)
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| 000 -LEADER | |
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| fixed length control field | 01070nam a22001937a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220906b |||||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Yugandhar Vangaveti |
| 245 ## - TITLE STATEMENT | |
| Title | A Study of Latest Trends in Indian Rural Market Scenario |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Hyderabad |
| Name of publisher, distributor, etc | Vigana Jyoti Institute of Management |
| Date of publication, distribution, etc | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | Vol 15 Issue 2 July – December 2022 Pg. :-51-56 |
| 520 ## - SUMMARY, ETC. | |
| SUMMARY, ETC. | Rural markets includes all business activities which are involved in the flow of goods and services from producers to rural consumers. These can be several approaches to understand the rural markets. Rural marketing covers all marketing activities which h include forecasting the demand, product planning, distribution and facilitating the market process. Now income level and standard of living are increased rapidly in rural areas |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Rural market |
| 654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
| Focus term | Indian Scenario |
| -- | Trends |
| 700 ## - ADDITIONAL AUTHORS | |
| Personal name | P. Neelima |
| 700 ## - ADDITIONAL AUTHORS | |
| Personal name | Dr Nageshwara Rao Iragaraju |
| 700 ## - ADDITIONAL AUTHORS | |
| Personal name | B Lakshmipathi |
| 773 ## - HOST ITEM ENTRY | |
| Title | Gavesana Journal Of Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Article |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 1395 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 1396 |
| 700 ## - ADDITIONAL AUTHORS | |
| -- | 1397 |
| 700 ## - ADDITIONAL AUTHORS | |
| -- | 1398 |
| 700 ## - ADDITIONAL AUTHORS | |
| -- | 1399 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha issues (times borrowed) | Piece designation (barcode) | Koha date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | St. Francis Institute of Management and Research | St. Francis Institute of Management and Research | 09/06/2022 | AR0998 | 09/06/2022 | 09/06/2022 | Article |