Mapping the Power of Major Media Companies in india (Record no. 35994)

MARC details
000 -LEADER
fixed length control field 01283nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210223s9999 xx 00 und d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Anuradha Bhattacharjee
9 (RLIN) 641
245 ## - TITLE STATEMENT
Title Mapping the Power of Major Media Companies in india
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2018-08-18
300 ## - PHYSICAL DESCRIPTION
Extent 10
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Name of part/section of a work 29
Volume/sequential designation LIII
9 (RLIN) 643
520 ## - SUMMARY, ETC.
Summary, etc. There are 12 major producers of news content in India eight business houses have significant presence in multiple sectors and dominate specific market segments. The emerging oligopolistic nature of the segments. the emerging oligopolistic nature of the Indian media sector is examined. Using ownership patterns as a proxy for control over the media and the information it disseminates the control that prominent media companies exercise across various markets in which they operate is mapped. Detailed information has been collected across 11 internationally accepted content and carriage media industry sectors. Standard economic indices for each media sector have been used for arriving at the extent of concentration in the media industry.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 642
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Comparative study
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Economic News content
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Media
773 ## - HOST ITEM ENTRY
Title ECONOMIC AND POLITICAL WEEKLY
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Anushi Agrawal
9 (RLIN) 644
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Article
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type
        St. Francis Institute of Management and Research St. Francis Institute of Management and Research 02/24/2021   AR0793 02/24/2021 02/24/2021 Article