Services Marketing (Record no. 32221)

MARC details
000 -LEADER
fixed length control field 00678nam a2200253Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210122s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780538476454
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number BAT/HOF
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bateson John E G
250 ## - EDITION STATEMENT
Edition statement 4th Ed.
245 ## - TITLE STATEMENT
Title Services Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. "South Western Cengage Learning, New Delhi"
Date of publication, distribution, etc. 2011
300 ## - PHYSICAL DESCRIPTION
Extent 468
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Order number 2019-11-02
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Services Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Customer Satisfaction Measurements
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Service Personnel
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Service Strategies
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Services Pricing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Services Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hoffman K Douglas
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note
      Not for Issue MMS St. Francis Institute of Management and Research St. Francis Institute of Management and Research 11/19/2019 Vakratund Book House 3502.00 163/2019-11-04 658.8 BAT/HOF 012228 01/22/2021 3502.00 01/22/2021 Reference Copy Location Reference