Marketing (Record no. 30779)

MARC details
000 -LEADER
fixed length control field 00518nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210122s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Item number PAR/RUS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Parkinson C Northcote
245 ## - TITLE STATEMENT
Title Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Bombay
Name of publisher, distributor, etc. India Book House Pvt. Ltd.
Date of publication, distribution, etc. 1983
300 ## - PHYSICAL DESCRIPTION
Extent 171
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Physical Distribution
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Promotion and Advertisng
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Product Planning
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Rustomji M K
-- Vieira Walter E
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Full call number Barcode Date last seen Price effective from Koha item type Public note
        MMS St. Francis Institute of Management and Research St. Francis Institute of Management and Research 07/20/2016 658 PAR/RUS 010966 01/22/2021 01/22/2021 Book Location E 5.2