Marketing Management (Record no. 30724)

MARC details
000 -LEADER
fixed length control field 00817nam a2200301Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210122s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788184883008
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number BOS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bose Biplab S
245 ## - TITLE STATEMENT
Title Marketing Management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Mumbai
Name of publisher, distributor, etc. Himalaya Publishing House
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent 792
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Order number 2018-10-25
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Bank Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Direct Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Distribution Management
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Insurance Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term International Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Product Life Cycle Strategy
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Retail Management
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Rural Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Sales Forecasting
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Marketing Systems
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Quality Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type Public note
        MMS St. Francis Institute of Management and Research St. Francis Institute of Management and Research 11/06/2018 "HIMALAYA PUBLISHING HOUSE, Mumbai" 1500.00 A271874/2018-10-29 1 658.8 BOS 011978 09/30/2023 07/06/2023 1500.00 01/22/2021 Book Location H 4.1