Marketing (Record no. 30376)

MARC details
000 -LEADER
fixed length control field 00613nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210122s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780198079446
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number BAI/FIL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Baines Paul
245 ## - TITLE STATEMENT
Title Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Oxford University Press
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent 697
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Order number 2018-10-25
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Contemporary Marketing Practice
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Marketing Mix Principle
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Relational Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Marketing Fundamentals
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Fill Chris
-- Page Kelly
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note
        MMS St. Francis Institute of Management and Research St. Francis Institute of Management and Research 10/30/2018 "Vakratund Book House, Belapur" 795.00 145/2018-10-25 658.8 BAI/FIL 011879 01/22/2021 795.00 01/22/2021 Book Location H 3.6