Beyond Advertising (Record no. 28655)

MARC details
000 -LEADER
fixed length control field 00544nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210122s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788126563418
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.133
Item number WIN/HAY
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wind Yoram
245 ## - TITLE STATEMENT
Title Beyond Advertising
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. "Wiley India Pvt. Ltd., New Delhi"
Date of publication, distribution, etc. 2016
300 ## - PHYSICAL DESCRIPTION
Extent 261
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Order number 2016-10-07
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising Management
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term New Model Beyond Advertising
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Motivation for Change
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hays Catharine Findiesen
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type Public note
      Not for Issue MMS St. Francis Institute of Management and Research St. Francis Institute of Management and Research 10/21/2016 BOOKS WORLD 599.00 407/2016-10-13 3 659.133 WIN/HAY 011167 04/22/2021 04/22/2021 599.00 01/22/2021 Reference Copy Location Reference