Advertising And Sales Promotion (Record no. 23730)

MARC details
000 -LEADER
fixed length control field 00410nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210120s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788189547429
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659
Item number MIT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mittal Arun
245 ## - TITLE STATEMENT
Title Advertising And Sales Promotion
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Wisdom Publication, New Delhi
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 536
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note Source of classification or shelving scheme
        PGDM St. Francis Institute of Management and Research St. Francis Institute of Management and Research 08/21/2023 Vakratund Book House 340.00 1916/2011-07-22 659 MIT D01008 01/21/2021 340.00 01/21/2021 Book Location K 1.2  
        PGDM St. Francis Institute of Management and Research St. Francis Institute of Management and Research 08/18/2023 Vakratund Book House 340.00 1203/2011-08-06 659 MIT D00272 01/21/2021 340.00 01/21/2021 Book Location K 1.2 Dewey Decimal Classification