MKTG (Record no. 22624)

MARC details
000 -LEADER
fixed length control field 00549nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210120s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131520345
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number LAM/HAI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lamb Charles W.
245 ## - TITLE STATEMENT
Title MKTG
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Cenage Learning India Pvt. Ltd.
Date of publication, distribution, etc. 2016
300 ## - PHYSICAL DESCRIPTION
Extent 670
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Order number 2017/04/13
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Meet
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Show
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Test
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Work
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hair Joseph F.
-- McDaniel Carl
-- Sharma Dheeraj
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        PGDM St. Francis Institute of Management and Research St. Francis Institute of Management and Research SWAMI BOOK HOUSE,Mumbai 895.00 1553/2017-04-13   McDaniel Carl 658.8 D01589 01/21/2021 895.00 01/21/2021 Book