Consumer Study on Brand Awareness and Brand Preference for Dishwashing Soaps in Mumbai (Record no. 15147)

MARC details
000 -LEADER
fixed length control field 00510nam a2200133Ia 4500
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Clarence Clifford Remedios (SFMMS1416-0025)
245 ## - TITLE STATEMENT
Title Consumer Study on Brand Awareness and Brand Preference for Dishwashing Soaps in Mumbai
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. St. Francis Institute of Management and Research, Mumbai
Date of publication, distribution, etc. WIN/2016
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MAR
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Brand Awareness, Consumer Awareness, Product Preference, Brand Preference
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Eusebia Randall Dsouza (SFMMS1416-0033)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Project Report
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Inventory number Total Checkouts Barcode Date last seen Price effective from Koha item type
        MMS Project Report     09/27/2016 2016-09-27   PR2363 01/08/2021 01/08/2021 Project Report