Consumer Segmentation Methods and Developing a Segment Specific Marketing Strategy for Scooter Types (Record no. 11763)

MARC details
000 -LEADER
fixed length control field 00434nam a2200145Ia 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number WIN/2013/MAR/PR1668
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rebello Joseph Germanus
245 ## - TITLE STATEMENT
Title Consumer Segmentation Methods and Developing a Segment Specific Marketing Strategy for Scooter Types
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. St. Francis Institute of Management and Research, Mumbai
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 85
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MAR
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ramesh G
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Project Report
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        MMS Project Report     03/09/2013 SFIMAR   WIN/2013/MAR/PR1668 PR1668 01/08/2021 01/08/2021 Project Report