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Sales Force Design for Strategic Advantage

Zoltners Andris A.

Sales Force Design for Strategic Advantage - New York Palgrave Macmillan 2007 - 380 Paperback

ISBN: 9780230524903

Subjects--Topical Terms:
Marketing

Subjects--Facted Index Terms:
Sales Strategy
Sales Roles
Managing Change
Sales Territory Alignment
Designing the Sales Force Structure

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