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Positioning the Brand

Riezebos Rik

Positioning the Brand - London Routledge 2017 - 191

ENGLISH

ISBN: 9781138896284

Subjects--Topical Terms:
Brand Management

Subjects--Facted Index Terms:
Brand Name Products
Branding
Marketing
Product Management

Dewey Class. No.: 658.827 / RIE/GRI

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