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Consumer Behaviour

Hawkins Del I

Consumer Behaviour - Chennai McGraw Hill Education India Pvt. Ltd. 2016 - 776

ENGLISH

ISBN: 9789351344797

Subjects--Topical Terms:
Consumer Behavior

Subjects--Facted Index Terms:
Cross Cultural Variations
Changing Society
Consumer Decision Process
Marketing Regulations

Dewey Class. No.: 658.8342 / HAW/MOT

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